Our Executive Management Team

Richard Woolley
Chief Executive

Richard has over 20 years’ experience in the housing sector, gained with both Large Scale Voluntary Transfers (LSVTs) and traditional housing associations.

Duncan Forbes
Interim Deputy Chief Executive

Duncan started out as a legal aid lawyer working in London law centres. He then set up his own legal practice in Wales. Duncan was the lead consultant on the setting up of Bron Afon Community Housing and then went on to become their first CEO and spent over 9 years there.

Christine Duggan
Director of Housing and Wellbeing

Christine has worked in the social housing sector in Herefordshire for over 15 years. She has experience across all parts of the business having previously led amongst others; homelessness and floating support, business improvement, and neighbourhood services.

Vivien Knibbs
Interim Director Assets and Repairs

Vivien's an experienced housing professional, having worked across both the housing association and ALMO sectors (arm’s-length management organisations). She has experience in all aspects of strategic and operational housing delivery and has a significant track record in delivering organisational change programs.

Rowan Kirk
Interim Director of Development

Rowan has over 30 years of experience working in senior development roles in the residential and care markets in the public, third and private sectors. Rowan has worked as a Director at Sanctuary Group and Keepmoat Ltd. 

Our Board Members

Ruth Cooke

Ruth is the former CEO of Clarion, one of the largest housing and care organisations in the country. Ruth is passionate about the delivery of quality housing and care services, and has a particular interest in the challenges of providing affordable housing in rural communities.

Gill Jones

Since April 2014, Gill has been self-employed, working with a range of public, private and voluntary sector clients in areas of business development, project management, fund finding and neighbourhood planning.

David Lincoln

David has previously worked in the gas and electricity industries, in roles ranging from operational to business and systems development and change management.  David is also a volunteer adviser with Herefordshire Citizens Advice Bureau.

Allison Taylor

Allison has many years’ experience at a senior level with a particular emphasis on people management and helping organisations create a climate to enable people to work at their best.  Allison runs her own consultancy offering leadership development and executive coaching.

Liz Walford

Liz has a lifetime's experience in the social housing, having held a number of executive positions within leading organisations in the sector. She retired as Group Chief Executive of Walsall Housing Group in 2009 following five years in that post.  

Philippa Jones

Philippa has worked in social housing for more than 30 years, most recently as chief executive of Bromford. She has worked at director level in housing management, supported housing and development.

Paul Smith

Bio - Coming soon...

John Cross

John has extensive senior level experience leading on the development of new affordable homes and has worked as a highly successful Chief Executive for a number of organisations including bpha. He previously served as Chair of the National Housing Federation for three years.

Hilary Gardner

Hilary has over 30 years experience in the Housing Sector both at an executive and non-executive level. Hilary is currently a non-executive Director of Sanctuary Students and from 2013-16 was Chair of Sanctuary (North West). Hilary now has her own housing consultancy business.